Hertha BSC knowledge-exchange
Project: Organisation of an international workshop on the future of football
Club Strategic Human Resources sessions
Club Strategic Human Resources sessions
Club Management Guide (ECA)
Delivering a toolkit assisting football clubs at all levels of the game
Club Management Programme (ECA)
Delivering an executive programme to club football executives
Team Manager
The importance of education among management staff in sport
Knowledge sharing and content creators
Hertha BSC knowledge-exchange
Project: Organisation of an international workshop on the future of football
Our Action: Delivering key learnings and insights through a tailor-made event for club executives

With proven expertise in executive education programmes, online development sessions and targeted networking, our aim is to equip club football executives with knowledge and tools to strengthen the clubs from within. Our extensive international sports network enables us to bring insights from the best in class and a variety of sports, encompassing federations, leagues, clubs and players right to the core of the business.

Our Creation: An Extraordinary Session with a focus on solutions and knowledge-exchange

The Extraordinary Session was designed to enable the club representatives to engage in networking, constructive discussion and knowledge-sharing in a relaxed and private setting, all while focusing on delivering key learnings and insights, with the following objectives:

  • Discuss current challenges and trends in the football landscape and focus on solutions for a positive way forward
  • Increase the understanding of change management with a case study of a club in transition
  • Deep dive into German Football and learn about the key to sustainable success with input from different stakeholders that play an important role in the German football industry

Organising safe events during the pandemic period is a challenging task but with strict sanitary measures, such as daily testing and vaccine requirements, the event was carried out in order enable the valuable networking and exchange that so many have longed for during the long unwanted pandemic break.

Our Impact: Football club strategy session organisation
  • Thought-provoking discussions
  • International effective networking

Learning from other clubs while maintaining networks and connections across borders is extremely important. We are glad that we experienced two intense days together in Berlin and we want to keep in touch in the future

Sebastian Zelichowski, Hertha BSC Technical Director
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